Next Pop Up For Dior
- 8. Feb. 2022
- 1 Min. Lesezeit
6. semester + 7. semester Task: Designing a pop up store.
- modular, reusableconcept
- brandfit: “young, unexpected, luxury”
- attention-seeking
- possibility to easily integrate digital elements/interaction with shoppers (traffic shopping)
- easy to handle, setup/disassembly and logistics
- size: max. 2x3m, max. 2m height
Concept authors: Dajana Sedziak, Maximilian Bredehorst, Sonja Sandomierski
with the support of: Lea Sawinski, Jonah Dupon, Julia Junior, Qiaoting Gao
The upper presentation is due to the course language in german. If you are interested in an english verison (for better comprehension), please let me know.
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